Embracing Bold Creativity: The Vibrant World of Eli Sudbrack's Assume Vivid Astro Focus

Assume Vivid Astro Focus: A Fusion of Art and Culture

Assume Vivid Astro Focus

Assume Vivid Astro Focus (AVAF) is a dynamic artistic collective renowned for its vibrant and immersive installations that merge elements of pop culture, psychedelia, and street art. Founded by Brazilian-born artist Eli Sudbrack in collaboration with a rotating cast of international creatives, AVAF has garnered global recognition for its boundary-pushing approach to contemporary art.

Origins and Evolution

AVAF emerged in the early 2000s from the vibrant art scene of São Paulo, Brazil, where Sudbrack began experimenting with multimedia installations and performances. Drawing inspiration from the city's diverse cultural landscape, as well as from underground club culture and LGBTQ+ communities, AVAF's early works reflected a kaleidoscopic fusion of colors, patterns, and symbols.

As the collective gained momentum, Sudbrack expanded AVAF's reach by collaborating with artists, designers, musicians, and performers from around the world. This collaborative ethos became a hallmark of AVAF's practice, allowing for a constant evolution of ideas and techniques.

Themes and Aesthetics

At the heart of AVAF's work lies a celebration of diversity, inclusivity, and self-expression. Through their installations, AVAF creates immersive environments that invite viewers to explore themes of identity, sexuality, and social commentary. Drawing from a wide range of influences, including pop art, queer culture, and the aesthetics of rave and club scenes, AVAF's aesthetic is characterized by bold colors, intricate patterns, and an irreverent sense of humor.

Central to AVAF's practice is the use of found materials and everyday objects, which are repurposed and transformed into larger-than-life sculptures and installations. By elevating the mundane into the realm of art, AVAF challenges traditional notions of beauty and value, inviting viewers to reconsider their perceptions of the world around them.

Major Works and Installations

AVAF's installations have been exhibited in museums, galleries, and public spaces worldwide, including the Museum of Modern Art (MoMA) in New York, the Venice Biennale, and the Tate Modern in London. One of their most notable projects is "Electric Rainbow," a sprawling, multi-sensory installation that combines sculpture, painting, and light to create an immersive experience reminiscent of a psychedelic dreamscape.

In addition to their gallery-based work, AVAF is known for their large-scale public art projects, which often engage with the urban landscape in playful and unexpected ways. From temporary interventions to permanent installations, AVAF's public artworks have transformed city streets and parks into vibrant, interactive spaces, sparking conversations about art, culture, and community.

Legacy and Influence

Over the years, AVAF has left an indelible mark on the contemporary art world, inspiring a new generation of artists to push boundaries and explore the intersection of art, technology, and popular culture. Through their bold aesthetic and collaborative spirit, AVAF continues to challenge conventional notions of art and identity, inviting viewers to engage with their work on a deeply personal and visceral level.

As they continue to evolve and experiment with new forms and mediums, AVAF remains committed to their core values of creativity, inclusivity, and self-expression, reminding us that art has the power to transcend boundaries and transform lives. Whether experienced in a gallery, a museum, or on the streets, AVAF's work invites us to imagine a world where anything is possible, and where beauty can be found in the most unexpected places.

Concluding Remarks

Assume Vivid Astro Focus (AVAF) stands as a testament to the transformative power of art, collaboration, and creative expression. Founded by Eli Sudbrack, AVAF has transcended traditional boundaries of artistic practice, weaving together elements of pop culture, psychedelia, and street art to create immersive installations that captivate and inspire audiences worldwide.

Through their vibrant aesthetic and inclusive ethos, AVAF invites viewers to explore themes of identity, diversity, and social commentary in ways that are both thought-provoking and visually stunning. By embracing found materials and everyday objects, AVAF challenges conventional notions of beauty and value, turning the mundane into the extraordinary.

From their early roots in São Paulo to their global presence in museums, galleries, and public spaces, AVAF has left an indelible mark on the contemporary art world. Their legacy continues to inspire artists and audiences alike, reminding us of the boundless possibilities of creativity and the power of art to transform lives.

As AVAF continues to evolve and push the boundaries of artistic expression, one thing remains clear: their commitment to celebrating diversity, fostering inclusivity, and sparking meaningful dialogue through their work will continue to resonate for generations to come.

Assume Vivid Astro Focus (AVAF) has been featured in various books, films, documentaries, and websites that explore contemporary art and culture. Some notable mentions include:

    • Books:

      • "Art Cities of the Future: 21st Century Avant-Gardes" by Antawan I. Byrd and Larry Ossei-Mensah.

      • "The Art of Installation: Site-Specific Works from the Collection" by Anne Rorimer.

      • "Contemporary Art: World Currents" by Terry Smith.

      • Films and Documentaries:

        • "Beautiful Losers" (2008) directed by Aaron Rose and Joshua Leonard, which documents the DIY art movement and features AVAF alongside other artists.

        • "The Universe of Keith Haring" (2008) directed by Christina Clausen, which explores the life and work of artist Keith Haring, including his collaborations with AVAF.

        • Websites:

          • AVAF's own website (assumevividastrofocus.com) showcases their portfolio, exhibitions, and projects.

          • Various art and culture websites often feature articles, interviews, and reviews about AVAF's installations and events.

These are just a few examples of the media where Assume Vivid Astro Focus has been mentioned or featured, highlighting their significant presence in the contemporary art world.

News